Keeping things a bit unpredictable makes our lives interesting. But sometimes being unpredictable can be misunderstood. That is an every day reality for people living with Tourette Syndrome.
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Pixelpusher was asked to find an interesting and engaging way to showcase 30 short films about people living with Tourette Syndrome online. The goal was to find a way to tell the true story of Tourette Syndrome in a way that mimicked the disorder’s unpredictable nature.
The result was @Random, a website built in partnership with Saatchi & Saatchi. We decided to make each visit to the site a unique experience by randomly compiling the collection of stories into a larger documentary in real time. Viewers of the site are presented with a new set of stories in a different order each time they visit @Random. The site was shortlisted by TheFWA.
